I’m business graduate turned product designer with a passion for crafting intuitive interfaces and meaningful digital experiences.

My interest in design was sparked during my time in marketing consulting, where I was inspired by the creative thinking and innovative solutions of the UX/UI designers on my team.

Since then, I’ve applied strategic thinking and customer research skills into my freelance projects, solving client problems with designs that balance business objectives and user needs.

When I’m not designing, you’ll find me diving into design content, playing sports, gaming, overanalyzing Formula 1 races, or tweaking my portfolio for the 99th time.